Kaiya Workman

It gives the client control: they choose their route, examine details, or feel the scale. This creates emotional engagement that videos or images can’t match. When it comes to top-notch properties, this is often the deciding factor when choosing between competitors.

Effective interactivity focuses on the object’s main advantages: window views, layout, and materials. A decorative tour is a bunch of decorations without any particular emphasis. We design the user’s path so they inevitably see the object’s USP.

We’ll be at the off-plan property sales launch and at the exhibition booths. When the physical object doesn’t exist, interactivity replaces a personal visit and gives you more info than static materials. This is a good boost for architectural competitions when the jury is presenting their decisions.